
Marina Polishchuk
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Marina Polishchuk
- Rapidly gained general AdTech industry knowledge and took over a part of SDK team topics. - Led the development of Native ads for Smaato SDK, as well as topic of Google Certification for Ad Networks. - Managed the development of Client-Side Mediation Module, which helps publishers to increase fill rate and consecutive revenue gains. - Conducted competitor research to help identify company position on a programmatic supply competitive horizon.
- Managing production of videos for Product Marketing Campaigns. - Scheduling and planning of production pipeline. - Handling all internal and external communications. - Responsible for ongoing task prioritisation, distribution, tracking the project progress. - Tracking product success after release: monitor marketing KPI, performing analysis together with Marketing Team. - Creating product vision and strategy across all channels (Mobile Ads, Social, Google, TV, etc.).
- Created an MVP of the internal HRM system from scratch: - took on a Product Owner role in the team, - gathered requirements from stakeholders, carried out analysis and requirements specification, - prioritized development tasks and performed project planning on a value-driven basis, - created and maintained a Project Risk Management Plan, - conducted project demos for the stakeholders.
- Managed development and roll-out of a direct sales mobile application for Canadian-based gas and electricity retailer. Helped to increase number of closed daily deals by x15. - Responsible for overall project roadmapping and planning of particular dev cycles, in charge of risk management and mitigation plan. - Acted as a proxy Product Owner, was in charge of requirements elicitation. - Managed all internal company communications, as well as external communication with client and his vendors.
Ausbildung von Marina Polishchuk
- 3 Monate, Aug. 2018 - Okt. 2018
Digital Product Management: Modern Fundamentals
University of Virginia Darden School of Business
Online Product Management Course
- 4 Monate, Apr. 2015 - Juli 2015
Business Analysis
BA Space School
- 4 Jahre und 5 Monate, Sep. 2008 - Jan. 2013
Journalism and Information
Mariupol State University
Sprachen
Englisch
Fließend
Russisch
Muttersprache
Deutsch
Grundlagen
Ukrainian
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