Michael Heikenfeld

- Development of the commercial strategy including paths to markets and budgets, Formulation of strategic direction and salesplanes, Driving all sales and leadership activities - Development of the organization, Ensuring the organisation structure optimises the business plans for each commercial region, Improvement of knowledge in supply chain and digitization - Identification and execution of new initiatives for growth and business development (product, market, customer, services)

Consulting of international packaging companies, e.g. private equity owned SME, advisory of the Board, Executives and commercial functions, development and implementation of go-to market strategies, market expansion, M&A, PMI, digitalization, etc..

Managing Director, Chief Sales Officer responsible for the Group´s international commercial activities creating highly profitable growth.

Sole Managing Director with full P&L responsibility, turning family-owned manufacturer into European market player.

Leadership of SBU Food Packaging Europe, creating high efficiency gains and growth.

Leadership of the Consumer Division CEE (Poland, Russia, Hungary, MD Hungary, MD Russia), generating regional efficiency and profitable growth.

Building and completion of the joint venture Nordenia/Thong Fook, Malaysia, greenfield construction, market expansion Asia.

Market development Central- and Eastern Europe (internal and external).

Sales development Western Europe, BeNeLux, order handling export markets, etc..

Rank: First Lieutenant (reserve officer)