Miriam Gmelin
Angestellt, Senior Marketing Manager, Unsere Grüne Glasfaser
Ismaning, Deutschland
Werdegang
Berufserfahrung von Miriam Gmelin
Set-up integrated Marketing communications in a dynamic start-up
8 Jahre und 9 Monate, Feb. 2013 - Okt. 2021
Senior Marketing Manager Privatkunden
M-net Telekommunikations GmbHLead Regional Marketing Campaigns Cooperation-Project Deutsche Glasfaser Setup Marketing & Sales Automation Setup Marketing Performance Management / Messbares Marketing (including Market Research Projects) Lead Regional Marketing Campaigns (customer acquisition) Marketing-Project-Lead "Main-Kinzig-Kreis" Maternity Leave: 12/2017- 09/2019, 03/2015-09/2016
1 Jahr und 3 Monate, Nov. 2011 - Jan. 2013
Senior Marketing Manager
Gigaset Communications GmbH
Responsible for international B2B campaigns, portfolio campaigns Online marketing projects (B2B training tool Campus) Marketing Lead CRM (extranet)
3 Jahre und 5 Monate, Juni 2008 - Okt. 2011
Senior Customer Marketing Manager
Avery Dennison Zweckform Office Products Europe GmbH
Customer Marketing Responsibilty: channels: mail order e.g. Otto/Printus, online e.g. Amazon, it channel e.g. Tech data Lead Brand Shops (www. amazon.de/avery) New Marketing Concept development IT-Channel B2B Project lead: Set up Online Print Shop (https://www.avery-zweckform.com/shop/) Participation in EMM setup (PIM/MAM)
3 Jahre und 10 Monate, Aug. 2004 - Mai 2008
Promotion Manager
HiPP GmbH & Co. Vertrieb KG
Set up Promotion/POS activities Responsible for channel media advertising Development of sell-out material (folders) Co-operations management (e.g. Opel, Legoland, Europapark, Jako-o, Haba) Responsible for instore/online sweepstakes Category Management Projects
2 Jahre und 3 Monate, Mai 2002 - Juli 2004
Trade Marketing Assistant
Barilla Wasa GmbH
Responsible for POS-promotions Wasa and analysis of Nielsen data, Cologne Sales representative, area: greater Munich (14 months)
Ausbildung von Miriam Gmelin
10 Monate, Aug. 2000 - Mai 2001
business sciences
University of Wisconsin
management, communications
4 Jahre und 6 Monate, Okt. 1997 - März 2002
business sciences
Carl von Ossietzky Universität Oldenburg
marketing, management, European law
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut