Natalie Wenzelis

• Coordination and management of a global webinar program • Global Eventplanning & -management • Developing customer-facing marketing programs that welcome, educate, inform, inspire, and amplify the voices of our customers via a mix of online and offline marketing channels, including email marketing, digital advertising, social, blog, webinars, and more • Strategic planning, coordination & measurement of campaigns • Copywriting for collateral, presentation, campaigns & webpages in german

• Coordination and management of a global webinar program • DACH Eventplanning & -management • Strategic planning, coordination & measurement of campaigns • Public relations (press releases, Blog, Website, Social Media) • Supporting the DACH Sales team • Copywriting for collateral, presentation, campaigns & webpages in german • Collaboration with mediapartners as well as regional professional associations • Ongoing collaboration with global teammates

• Participation in setting up a new department in the company • Strategic media planning, buying, handling, reporting (dOOH/print/cinema) • Target group derivation & definition • Implementation of cross-media campaigns (dOOH/Mobile) • Collaborative development of new products (cross-media) • Derivation of recommendations for action, as well as budget optimization • Process optimization through learning (internal and external) • Processing of audits & pitch templates • Occasional direct customer support

• Attract & train a marketing communications clerk • Responsible supervision & coaching of the trainee • Teaching of the program contents defined in the training plan • Close cooperation with the regional IHK

• Tactical media planning of OOH campaigns • Target group specific media selection as well as derivation of recommendations for action • Order processing, as well as budget optimization also through condition negotiation and monitoring • Negotiation of compensations in favor of our customers • Processing of audits • Analysis of performance values and preparation of reports after the end of the campaign

Marketingstrategien entwickeln, Marketingkonzepte und -projekte planen und umsetzten, Marketingprozesse analysieren, bewerten und weiterentwickeln, Kommunikation, Führung und Zusammenarbeit

Ausbilder-Eignung