Oscar Alfonso Linares Laguna

• Contributed to the international expansion of Crealytics by applying my language skills to identify customers in the US, both in English and Spanish. • Preparation of automated marketing approach using internally develop, highly specific technological solutions. • Creation and expansion of search engine marketing campaigns. • Regular quality assurance of generated campaigns, keyword lists and ads. • Preparation of reports, presentations and evaluations internally and for customers.

• Manage and update clients database of AVL Steyr • Create brochures and company presentations. • Support creation of marketing promotional material. • Support creation of presentations for Sales department.

• Ensure the implementation of the private data protection directive in all administrative procedures of the hospital. • Create the medical patients guide. • Submission of invoices to Murcian Health Service through the SIGILE system. • Assist in accounting work recording suppliers’ waybills and invoices. • Support the preparation of monthly billing reports. • Create suppliers database

Erasmus semester with emphasis on leading an entrepreneurial organisation, international trade, and managing strategic innovation and change.

Field trip to explore the business culture in China, together with lectures related with business environment there. Lectures such as: Innovation and antimonopoly, China’s economy, Customer behavior and Marketing in China

Study program held in English with focus on Key Account Management, B2B Marketing, Industrial Psychology, International Finances, Branding and practical focus on EU and emerging markets.

Double-degree program in English with emphasis on Key Account Management, B2B marketing, Cross-Cultural Management, Leadership, Conflict Management, and negotiation in B2B Sales.

Study program held in Spanish with strong theoretical base in business administration, economic theory, strategic planning, logistics, corporate finances, B2C marketing and international trade.