Rafael Martínez Permuy

development of innovative medical devices and pharma products for neurological conditions.

Asturhealth Soluciones Innovadoras en Salud Consultancy and distribution company specialized in biotech and pharma developments, mainly focus in foster innovation.

Microviable Therapeutics is a biotechnological company offering technologies for the preservation of the gut microbes whilst maintaining their long-term viability. We offer advanced services of gut microbiota analysis to enterprises, clinicians or individuals. We also offer the possibility to preserve single gut microbiotas in our instalations.

When it comes to wound care, incontinence hygiene or infection protection, the international HARTMANN GROUP with its subsidiaries in more than 30 countries is most often the preferred partner of professionals in medicine and care. The brand name HARTMANN and the blue oval stand for established expertise, innovative products and a clear focus on our customers' needs. Reporting to Commercial Director, in charge of regional business in Galicia, Asturias, Cantabria, País Vasco, Burgos, La Rioja and Navarra.

Reporting to commercial director, in charge of business development on private market (out of pocket) leading a team of highly skilled people, covering 10 Comunidades Autónomas (regional goverments) and managing three innovative vaccines for diferent diseases prevention. Varivax, Rotateq and Gardasil, very effective to prevent VPH.

I've been involved in the set up of Futurskill in Spain. As a ManpowerGroup company, that franchise creates learning and talent development projects with innovative methodologies in management capabilities arena. Reporting to Business Unit Director, in charge of half of Spain business development management, including relationship with mayor corporations (Ibex 35) and multinationals that are present in Spain. Member of Regional Commercial Comitee

Reporting to marketing director, and being member of the Extended Leadership Team, I'm in charge of the sales to distributors in 6 markets that are part of Iberia cluster. Responsible of the whole process (tarde terms and conditions, payment and invoicing). 200mill€ turnover. More than 20mil UOP. Also managing the Supply Chain Department that foresees, produces and verifies quality measures from products that came from own BAT factories in western europe and 3rd parties in Andorra, Madeira and Tenerife.

Responsible of a sales team of 35 people that covered a third of Spain Market. In charge of the design and implementation of trade marketing activities in the north part of the country. Two types of markets (domestic and travel retail), two channels of distribution and more than 40 skus. 98% of weighted distribution within the region, higher market share of total company and historical performance from both Lucky Strike brand and BAT corporate share.

Responsible of a multidisciplinar team of 13 reps that worked in both pharma and medical devices categories. Managing a specific budget with acountability of the P&L of the area under responsability. Main goals have been an historic 43% market share of Xalatan in my area, the introduction of Macugen (intraocular drug) in most of the hospitals within the region, with the design of all the activities in terms of engagement with stakeholders to guarantee the availability of our medicine.

In close relation with business unit director, we defined an innovative approach for Key Opinnion Leaders management (such as Head of departments, University professors, International and national recognized physicians) in order to maximize the relation and investment of the company with this target. I've been implementing a congress tracking tool (both papers and speechess), a training program as a B2B tool and as a consequence of that, we improve a 400% number of Pharmacia/Pfizer papers