Rasel Ahmed
Partner / Gesellschafter, Chief Advisor and Partner, ThisWorks EOR Service GmbH
BERLIN, Deutschland
Suchst Du einen anderen Rasel Ahmed?
Über mich
16+ years’ experience in the retail, ecommerce, Fintech, Health, Telco, tech, and internet industry across Asian & EU markets i.e. Bangladesh, Pakistan, Myanmar, Malaysia, Thailand, Sweden, Norway, Denmark, Hungary and Germany. I’m working towards customer happiness. I’ve led a multifaceted, customer-centric career guided by one philosophy: Relying on a product is not enough - we must know our customer to not only survive but thrive. No other shortcuts. This has inspired me since the start of my career at Telenor Group, where I’ve learned the value of this dedication to exceptional holistic CXM. And when we serve the customer better with personalization, they always return on our investment. While holding field experience design and data, research & insights, agile product and growth marketing leadership positions, my entire career has been steeped in innovating, strategizing, hands-on/ executing, and measuring CX (customers, employees, and partners) to drive sustainable growth.
Werdegang
Berufserfahrung von Rasel Ahmed
Bis heute 5 Monate, seit Jan. 2024
Chief Advisor and Mentor
Resint Digital
Research Services
Bis heute 1 Jahr und 3 Monate, seit März 2023
Chief Advisor and Partner
ThisWorks EOR Service GmbH
Customer Experience Management, Research & Insights, Service Design and Product Management
Bis heute 3 Jahre, seit Juni 2021
VP, Group Head of CXM, Research and Insights
Central Retail, Central Group
Customer Experience Management, Research & Insights, Service Design and Product Management
1 Jahr und 4 Monate, Sep. 2019 - Dez. 2020
Team Lead, Lead Data Products & Insights, Data
AirAsia BerhadDrive data science driven growth: Performance monitoring/ tracking for big ticket items/ products & marketing, funnel analysis/ optimization, ML/ AI – personalization, recommendation & contextual marketing (ultimately roadmap towards AirAsia Super-App vision/ strategies), UX/ journeys optimization, simultaneous triangulation - mixing user research, insights & data science methods, etc.
1 Jahr und 8 Monate, Jan. 2018 - Aug. 2019
Growth Director, MyTelenor & eCommerce, Telenor Group
Telenor ASA
Lead projects/ cascade down strategic initiatives/ priorities for MyTelenor & digital channels growth (i.e. prepaid use cases for scale, value propositions, personalization, app analytics project GFA/ app scalability, growth strategy/ marketing support & guidance, agile WOW/ competence dev/ organization, etc. Ultimate goal is to support BUs to achieve MAUs/ overall growth targets and to ensure digital channels sustainable growth/ offline to online customer interactions/ boost user engagement/ retention %.
1 Jahr und 1 Monat, Jan. 2017 - Jan. 2018
UX & Interaction Lead, MyTelenor GDC
Telenor ASA
Lead, define and design the interaction flows between the user and telenor digital touchpoints (e.g. MyTelenor app) followed by agile way of work/ design sprints model. Deep dive & collaboration with different BUs to build capabilities/ skills. Building on customer data, insights and industry best-practices. Building on and feeding into CRM capabilities, like personalization and contextual marketing.
7 Monate, Juli 2016 - Jan. 2017
Lead, Sr. UX, research and Service Design, Telenor Health
Telenor Health
Key role to lead/ build a Service Design & UX centric digital health organization. Evangelize service design, agile WOW and UX best practices within the team and the organization. Work with management and other stakeholders to develop SD & UX vision and strategy.
7 Monate, Mai 2016 - Nov. 2016
Senior UX & Service Design Consultant, Telenor Myanamr
Telenor Myanmar
Key role to build a Service & UX team/ capabilities in Telenor Myanmar. Coach, inspire and train the Telenor Myanmar organization on how to do SD, UX & experimentation/ agile way of work culture. Drive/ help to identify needed capabilities, work processes and organization to achieve success within area of service design, UX and customer experience management within Telenor Myanmar.
5 Jahre und 4 Monate, Apr. 2011 - Juli 2016
Lead/ Specialist, UX, Usability & Service Design
Grameenphone Ltd.
Played multiple roles and promoted along the way. Act as the single practitioner for all User Experience/ Service Design/ Usability work, perform all activities internally and manage third party vendors in conducting UX research and optimization. Assist the team to formulate strategies and framework focusing on SD/ UX/ Usability; drive it across the organization & collaborate with BUs. Ensure that user insights drive the products/service development
3 Jahre und 4 Monate, Dez. 2007 - März 2011
Played multiple roles within Grameenphone & more
Grameenphone Ltd.
Jr. to Sr. Customer Manager role, Market research / audit for customer satisfaction/ loyalty, mentorship, and train new joiners, etc.
Sprachen
Englisch
Fließend
Bengali
Muttersprache
Deutsch
Grundlagen
Hindi
Gut