Tiffany Gao
Angestellt, APAC Marketing Manager, Elgato, Corsair GmbH
Munich, Bavaria, Germany, Deutschland
Werdegang
Berufserfahrung von Tiffany Gao
Bis heute 4 Jahre und 3 Monate, seit März 2020
APAC Marketing Manager, Elgato
Corsair GmbH
- Take charge of formulating and executing the marketing strategy across the Asia Pacific region, focusing on China and Japan.
3 Jahre und 10 Monate, Mai 2016 - Feb. 2020
Marketing Communication Supervisor
Wall Street English
- Collaborated with headquarters to localize global branding strategy, creating marketing activations to boost brand awareness in the Chinese market. - Produced diverse marketing content and assets. - Managed webpage design and content updates for the official company website. - Oversaw social media accounts, handling content creation on platforms. - Led internal communications initiatives to enhance employee loyalty and engagement through newsletters and campaigns.
- Executed ATL and BTL activities to boost brand awareness for diverse product categories (laptops, tablets, cameras, video cameras, TVs, personal audio). - Successfully implemented events like digital product exhibitions, new product launch conferences, and Sony Expo.
1 Jahr und 5 Monate, Juli 2011 - Nov. 2012
Business Intelligence Analyst & Strategic Project Assistant
SCA
- Collected and analyzed macroeconomic indices, market dynamics, competitor, and channel data for a quality monthly Business Intelligence report. - Supported strategic projects with data collection, analysis, and operational tasks.