hossein rezaei

• Spearheaded the development of a Design System and UI Kit for HR products, which in addition to significantly reducing product design time, ensured the integration and compatibility of different products. • Reimplemented the user management application, resulting in a remarkable cost reduction without the need for additional software. Skills: Problem Solving · Design Systems · Wireframing · User Interface Design · Prototyping · User Experience Design (UED)

• Analyzed 1600+ user feedback to uncover critical frictions in the user flow, fueling enhancements in the overall user experience. • Revamped the panel of 4 funds, propelling investments by 60% within 6 months. • Amplified mobile app usage rate by 17% through a redesign of the trading application. Skills: Problem Solving · User Research · Information Architecture · Design Systems · Figma · User Personas · User Interface · Interaction Design · Prototyping · Usability Testing · A/B Testing · User Interviews

• Utilized data from over 6 million users to identify key user personas, driving more targeted design strategies. • Built the Majixo Design System, seamlessly integrating 10+ products and elevating overall product design and UX. • Led a team in creating the FarabiXon platform, becoming the preferred asset management solution for over 70% of customers within 1.5 years. • Redesigned Farabi’s Customer Club app, increasing active users by 1.5+ million through revitalized design and user engagement strategies.

• Designing the Huami app for the Central Securities Depository of Iran resulted in a 23% reduction in complaints to the call center. • Incorporated in-app online payment and internet package receiving features into the MyMCI app, serving over 57 million users. • Implemented 3 new features for the csdiran.com Iran Stock Exchange web app, revolutionizing functionality and enhancing the UX. • Created the stock market training application, attracting 2,800 users within 3 months through simulated trading.