Christian Drews
Angestellt, Portfolio Strategy Manager, Imperial Brands PLC
Hamburg, Deutschland
Werdegang
Berufserfahrung von Christian Drews
Bis heute 1 Jahr und 1 Monat, seit Mai 2023
Portfolio Strategy Manager
Imperial Brands PLC
Helping the region to identify the right brand portfolio, as well as leading key global Portfolio Strategy projects. Region: Australia, Asia, Middle East, Central Eastern Europe and Africa
1 Jahr und 8 Monate, Okt. 2021 - Mai 2023
Senior Consumer Marketing Manager
Imperial Brands PLC
8 Monate, Feb. 2021 - Sep. 2021
Senior Portfolio & Activation Manager Duty Free
Imperial Brands PLC
3 Jahre und 7 Monate, Aug. 2017 - Feb. 2021
Marketingmanager Portfolio, Activation and Trade Marketing
Reemtsma Cigarettenfabriken GmbH / Imperial Tobacco Group
Definition and lead of the Brand and Trade Marketing strategy in Duty Free across all categories and regions (130 markets; all FMC and FCT brands; Cigars & Next Generation Products)
1 Jahr und 10 Monate, Okt. 2015 - Juli 2017
Marketingmanager Portfolio and Activation
Reemtsma Cigarettenfabriken GmbH / Imperial Tobacco Group
Responsible for the global Brand architecture and the Activation strategy
1 Jahr, Okt. 2014 - Sep. 2015
Marketingmanager Activation
Reemtsma Cigarettenfabriken GmbH / Imperial Tobacco Group
Responsible for the global Activation strategy
2 Jahre und 7 Monate, März 2012 - Sep. 2014
Brand Manager FMC, FCT, PIPE & PAPER
Reemtsma Cigarettenfabriken GmbH / Imperial Tobacco Group
FMC: GAULOISES, WEST, GITANES, FORTUNA, BOSS, R1, USA GOLD, LAMBERT & BUTLER, JPS, YUXI + 30 PORTFOLIO BRANDS (PREDOMINANTLY ASIAN, ARABIAN, FRENCH, SPANISH, BRITISH, AMERICAN) RYO: GOLDEN VIRGINIA, DRUM + VAN NELLE 4 PORTFOLIO BRANDS (PREDOMINANTLY BRITISH & SCANDINAVIAN) PIPE: AMPHORA PAPER: RIZLA
2 Jahre und 3 Monate, Dez. 2009 - Feb. 2012
Junior Brand Manager Gauloises Blondes & Portfolio Brands
Reemtsma Cigarettenfabriken GmbH / Imperial Tobacco Group
Gauloises Blondes & Davidoff Cigarettes
7 Monate, März 2009 - Sep. 2009
Senior Consultant
Planet Banson
Development of Marketing strategies for various FMCG companies/clients, e.g. (Nivea, Coca Cola, Berentzen, Axe/Lynx)
2 Jahre, März 2007 - Feb. 2009
Consultant/Client Service
MEGACULT / DOKYO FULLSERVICE ADVERTISING AGENCY
CLIENT CONSULTANT FOR AXE/LYNX DEODORANT (UNILEVER)
Ausbildung von Christian Drews
6 Jahre, Okt. 2001 - Sep. 2007
BWL
Universität Hamburg
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut
Latein
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