Lena Rübelmann (only active on LinkedIn)

Main responsibilities: Sourcing and headhunting industry talent, specialized on the creative industry sector across Scotland and UK Cultivating and maintaining business relationships with clients and candidates Attending networking and industry relevant events Creating and delivering a market expansion strategy for Denholm Associates

• Worked for a start-up management consulting company specializing in big data and omni-channel solutions. • Responsible for communicating with clients, capturing clients’ needs, conducting business model and supply-chain analyses, challenging the start-up business ideas, compiling ROI models and showcase presentations as well as identifying opportunities in thorough reports.

For YES I delivered a Business Canvas Workshop to 22 early stage entrepreneurs in Edinburgh.

• Assisted at a consultancy specializing in strategy, change management, company succession and human resource consulting. • Researched relevant project information for senior consultants. Created presentations and documentations, protocols and reports. • Responsible for preparation and post-processing of workshops and events. Conducted research and cold calling for a scientific study.

• Supported the product management team with the rebranding project aiming to redefine target groups, launch a new product website, develop and implement corresponding marketing (outdoor, print, radio, TV) and sales campaigns. • My daily duties also included implementing market research projects, briefing and supervising agencies (media, creative), updating and analysing sales figures, managing the marketing budget as well as designing and presenting internal reports to board members.

Knowledge Work and Organization, Organizational Development, Strategic Human Resource Management, Corporate Social Responsibility, Strategic Change and Leadership, Research Methods.

Core modules: Starting a New Business, Strategic Management in a Global Context, Marketing Communication Tools, Behavioural Issues in Finance, International Business, Planning and Public Policy for Festivals and Events - Graduated with a First-class honours.

4-year Double Degree Programme. Major Field of Study: Business Management and Leadership. Bachelor thesis: A qualitative study about success factors for a generational change in family owned businesses.