Mag. Markus-Anton Kraml

Angestellt, Director Group Strategy, Commercial Excellence & Transformation, Executive, Silhouette Group

Abschluss: AMP Diploma | Harvard Business School Alumnus, Harvard Business School (HBS)

Vienna, Österreich

Über mich

Markus-Anton Kraml is a Adventurous & inspiring Senior Executive | Strategy & Transformation | P&L responsibility | 20+ years leadership & consulting in luxury & premium brands in eyewear, fashion & consumer goods | Harvard Business School Alumnus (AMP) Results-oriented & hands-on senior strategist with industry proven abilities in strategy, corporate & organizational transformation. Harvard Business School Alumnus (AMP). Spearheaded corporate transformation programs typically leading to double digit EBIT margin increase. Demonstrated ability to professionally manage international programs leading senior management to achieve outstanding results in enhancing profit performance. Direct reporting line to CEO. Expertise: Strategic management / corporate-, growth-strategy, portfolio management, strategic planning, go-to-market strategy, business transformation management, sales excellence, sales strategy, marketing management, change-, process-, project-, program-management

Fähigkeiten und Kenntnisse

Strategisches Management / Unternehmensstrategie
Commercial Excellence
Sales Excellence
Wachstumsstrategie
Strategische Planung
Go-to-Market Strategie
Konzernentwicklung
Business Transformation Management
Vertriebsstrategie
Sales Channel Optimization
Marketing Management
Commercial Due Diligence
Change Management
Projekt Management
Restrukturierung
Performance Transformation
Organizational Design
Unternehmensberatung
Smart Profit Growth
P&L responsibility
Business Transformation
Growth Strategy
EBIT responsibility
General Management
Artificial intelligence
Business Model
Operating model
Design Thinking
Customer Journey
Customer Centricity
Profitability Management
CEO & Board
Business Unit Leitung
Vertrieb
Marketing
Führungskompetenz
Teamführung
Team leadership
Strategieumsetzung
Führungsqualitäten
Finanzmanagement
Budget Management
Finanzplanung
Finanzanalyse
Entscheidungsfindung
Entscheidungskompetenz
Entscheidungsfreude
Kommunikationsfähigkeit
Klarer Kommunikationsstil
Organisationsfähigkeit
Effiziente Organisation
Ressourcenmanagement
Problemlösungsfähigkeit
Veränderungsmanagement
Transformationsprozesse
Geschäftssinn
Innovationsfähigkeit
Klare Kommunikation
Delegationsfähigkeit
Zugänglichkeit
Wachstumsmentalität
Finanzwissen
Geschäftsentwicklung
Personenmanagement
Präsentationsfähigkeit
Networking
Problemlösungskompetenz
Strategisches Denken und Entschlossenheit
Personalmanagement
Operationsmanagement
Marketingmanagement
Projektmanagement
Risikomanagement
Krisenmanagement
Verhandlungsführung
Verhandlungsfähigkeit

Werdegang

Berufserfahrung von Mag. Markus-Anton Kraml

  • Bis heute 6 Jahre und 3 Monate, seit März 2018

    Director Group Strategy, Commercial Excellence & Transformation, Executive

    Silhouette Group

    I report to CEO & empower a team of 50. I direct group strategy, commercial excellence & transformation of functions & organizational layers along end-to-end value chain. I attend Board meetings. Key contributions Directed group & functional strategies, implemented a 5-year ambition aligned with global leadership by chairing growth program driving 10 excellence initiatives within 2 years. Spearheaded transformation accomplishing 10%-point EBIT margin improvement in 1.5 years impacting 1,400 staff.

  • 1 Jahr und 5 Monate, Jan. 2016 - Mai 2017

    Head of Strategy Advanced Materials, Consumer Products

    Mondi Group

    I directed product expansion ambition, evaluated options, and derived organic growth and M&A strategy initiatives. Following that, I defined the roadmap and steered sales excellence initiatives to advance the business with key accounts and a private label business. Key contributions: Directed €30m M&A process resulting in non-binding offer submission and negotiation. Nominated by CEO for global high potential management program as top 90th percentile performer.

  • 11 Monate, Feb. 2015 - Dez. 2015

    Senior Strategy and Profitable Top Line Growth Adviser

    Entrepreneur | Owner

    Acted as senior adviser to a market-leading chemical/pharmaceutical group & a global market-leading automotive manufacturer. Key contributions: Prioritized corporate portfolio for investment based on business case & derived implementation roadmap, to profitably grow €1bn diversified group in pharma industry. Established ambition for profitable 15% growth over 5 years in engineering services & CNG tank sales; defined operating model for market entry; transferred ambition to budget

  • 5 Jahre und 1 Monat, Feb. 2010 - Feb. 2015

    Associate Partner/Director

    Simon-Kucher & Partners Strategy and Marketing Consultants

    Co-led Industrial Practice & achieved phenomenal growth for manufacturing & wholesale companies. I achieved this by honing business strategies delivering above-market profitable growth. Key contributions: Grew practice at 20% pa sales increase, by highest quality client work & loyalty With P&L responsibility, expanded practice by hiring new consultants & developing a staff of 50 consultants leveraging proven leadership skills creating a true followership. Extended Austrian office from 2 to 20 consultants

  • 2015 - 2015

    Associate Partner/Principal

    Kearney

    I co-led the Strategy, Marketing & Sales Practice. In this role, I drove transformational growth for manufacturing and consumer goods companies by developing sharper commercial strategies and stronger capabilities to achieve above-market profitable growth. Key contributions: Headhunted for newly created business-focused role, built thought leadership and pioneering thinking, and won new business in Europe. Grew practice from zero to 5 consultants.

  • 3 Monate, Nov. 2009 - Jan. 2010

    Senior Consultant - Business Transformation Consulting

    Capgemini Austria AG

    Senior Consultant Business Transformation Consulting. Business Transformation Consulting Strategisches Management Strategisches Change Management Business Process Management

  • 1 Jahr und 7 Monate, Mai 2008 - Nov. 2009

    Senior Consultant - Business Transformation Consulting

    Capgemini Austria

    Consultant Business Transformation Group. Team Strategic Management & Organization. Retail & Distribution.

  • 3 Monate, März 2008 - Mai 2008

    Consultant

    EFS Unternehmensberatung

    Automotive Consulting. Projekt: globaler Automobilkonzern. Einführung PLM Plattform.

  • 1 Jahr und 1 Monat, März 2007 - März 2008

    Educational Portfolio Director PGM & MBA

    Executive Academy Wirtschafsuniversität Wien

    Educational Portfolio Director PGM & MBA

  • 1 Monat, Feb. 2007 - Feb. 2007

    Consultant

    SynGroup Consulting

    Prozessoptimierungsprojekt bei Europas führenden Produzenten von Faltschachteln (Karton, Packaging) in den Werken Liverpool und Deeside.

  • 1 Jahr und 7 Monate, Feb. 2000 - Aug. 2001

    Professional Fashion Model and Professional Skateboarder

    Vienna Models | Professional Skateboarder

    Professional stakteboarder and ambassador sponored by ES, Etnies, Ghetto 4 Skateboarding Store International fashion model with the agencies Vienna Models (Vienna); X-Ray (Athens); Major (Milano); New Faces (Taiwan); Visage Models (Linz); PS-Models (Munich). Among others, shows for Gucci, Prada, John Richmond, Fendi, Walter van Bairendong, Elfenkleid.

  • 1 Jahr und 10 Monate, Jan. 1997 - Okt. 1998

    Skateboarding Shop Retail Agent

    Sktateboarding Shop

    Retail agent in skateboarding store responsible for purchasing, sales, and customer service. Acting as ambassador

Ausbildung von Mag. Markus-Anton Kraml

  • 1 Jahr, 2022 - Dez. 2022

    Harvard Business School | Advanced Management Program (AMP) | Harvard Alumnus

    Harvard Business School (HBS)

    Champion complex senior executive leadership responsibilities in age of digital transformation

  • 2021 - 2021

    Harvard Business School | Management Excellence (CME)

    Harvard Business School Executive Education

    Strategy, Design Thinking, Organizational Change & Renewal, Strategic Negotiation; Artificial Intelligence (AI) and Machine Learning (ML)

  • 1 Jahr und 1 Monat, März 2007 - März 2008

    Post Graduate Management Program and MBA

    Executive Academy, Vienna University of Economics and Business

    Post Graduate Executive Management Program; Advanced PGM MBA

  • Bis heute 17 Jahre und 3 Monate, seit März 2007

    Doctoral Program (PhD)

    Vienna University of Economics and Business

    GPA A

  • 3 Jahre und 5 Monate, Okt. 2003 - Feb. 2007

    Master of Business Administration

    Vienna University of Economics and Business

    Strategy, Change Management & Management Development. GPA A

  • 8 Monate, März 2003 - Okt. 2003

    Master of Business Administration

    Johannes Kepler Universität Linz

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Grundlagen

  • Italienisch

    Grundlagen

Interessen

Strategisches Management
Führung
Mentoring
Sports: hiking & mountaineering
paragliding
action sports
athletics
skiing & snowboarding
skateboarding
Artificial intelligence
Disruptive business models
Design Thinking
Leadership
Premium/luxury wrist watches
sports cars
Business Transformation
Commercial Excellence
No-code AI
Customer Journey
Customer Centricity
Senior Executive Management

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