Olaf von Platen
Freiberuflich, Modern Marketing to Sales | Business Consultant, OvP Digital Marketing Consulting
München, Deutschland
Werdegang
Berufserfahrung von Olaf von Platen
Bis heute 6 Jahre und 7 Monate, seit Nov. 2017
Modern Marketing to Sales | Business Consultant
OvP Digital Marketing Consulting
Helping CMOs and CSOs to innovate, transform and grow their business. Modern Marketing to Sales - Strategy to Exececution ------------------------------------------------------------ Target Audience / Target Account to Engagement Unknown visitor to MQL Sales Pipeline to Conversion, Subscriptions/Closed Deals Bookings to Activation, Cross and Upsell ------------------------------------------------------- KPI & Metrics to Measure and Maxymise ROI
5 Jahre und 3 Monate, Aug. 2012 - Okt. 2017
Senior Sales Executive, Modern Marketing & Big Data in the Cloud
Oracle Marketing Cloud
Oracle Marketing Cloud: Cross Channel Marketing Automation | Testing & Personalization | Content Marketing | Social Marketing | Data Management Platform
1 Jahr und 7 Monate, 2011 - Juli 2012
Account Director eCommerce & CXM
Oracle | Endeca & ATG
helping businesses to sell more effectively thru dynamic and most relevant online, mobile and social experiences to better engage, convert and retain customers
2010 - 2010
Director Sales
SapientNitro
2007 - 2010
Senior Account Executive
Omniture - An Adobe Company
Direct Sales to CMO, Head of eBusiness, Online Marketing, Online Business Optimisation, Web Analytics, Multi-Channel Measurement, Business Intelligence, SEM, Market Entry for Test & Target, On-Site Behavioural Targeting, Conversion Optimisation, Merchandising, Recommendations
2002 - 2007
Sales Leader, Manager Strategic Sales
D&B (Dun & Bradstreet)
Driving Direct and Channel Sales for software and information/data services in the area of Supply Management Solutions, Sales & Marketing Solutions, Risk Management Solutions, Master Data Management, Business Intelligence, Defined market entry and go-to-market strategy for Supply Risk Management
2002 - 2002
Technical Sales Manager
Covisint (SaaS e-Marketplace for Automotive)
2001 - 2001
Senior Sales Engineer / Pre-Sales
Commerce One (Software as a Service Pioneer)
B2B e-Commerce, e-Marketplace
1997 - 2000
Berater & Head of PMO (HRMS Großprojekte für UBS AG und DaimlerChrysler AG)
PeopleSoft
1992 - 1995
SW-Entwickler, Berater, Projektleiter
Oracle Partner
Ausbildung von Olaf von Platen
Wirtschaftsinformatik
FH Karlsruhe
Sprachen
Deutsch
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Englisch
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Französisch
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