Sven Drieselmann

Angestellt, Head of Strategy and Digital for Global Quality & Product, PowerCo SE

Bis 2023, AI & Machine Learning, University of Helsinki

Berlin, Deutschland

Fähigkeiten und Kenntnisse

Digital transformation
Customer Centricity
Business strategy
Digital strategy
Unternehmerischer Drive
Digital Business
E-Commerce
Budgetverantwortung
Automotive
Umsatzverantwortung
Re-Commerce
Online Marketing
Performance Marketing
SEM
SEA
SEO
Display Advertising
Re-Targeting
Affiliate Marketing
Social Media
Mobile Marketing
Datenfeeds
Web Analytics
Tracking
Mobile Payment
Produktmanagement
Content Management Systeme
Online Payment
TV Marketing
Lifecycle Management
E-Mail Marketing
Cross-Channel Tracking
Multi-Channel
Web Controlling
Remarketing
Marketingstrategie
Conversion Optimierung
Mediaplanung und -einkauf
CRM
Brand Marketing
Facebook Marketing
Bid Management
Professionelle Agentursteuerung
Branding
Google AdWords
P&L Verantwortung
Social Media Marketing
Business Intelligence
Digital Trends
Google Analytics
Artificial intelligence
Künstliche Intelligenz
Data Driven Marketing
Digital Strategy
Digitale Transformation
Business Innovation
Business modelling
Agile at work
Management
Führungserfahrung
Leadership

Werdegang

Berufserfahrung von Sven Drieselmann

  • Bis heute 3 Monate, seit März 2024

    Head of Strategy and Digital for Global Quality & Product

    PowerCo SE

  • Bis heute 10 Jahre und 5 Monate, seit Jan. 2014

    Startup Enabler & Digital Business Disruptor

    OwnCompany

    Driving digital improvement and take the company to the next level through Digital Strategy, Digital Business Models, Business Excellence, Digital Marketing, Customer Centricity and E2E Process Digitalization. And just be pragmatic.

  • 5 Monate, Jan. 2023 - Mai 2023

    Travelling around the world

    Wanderlust

    „Once-in-a-lifetime“ travel experience from Africa to Asia, Australia and more.

  • 5 Jahre und 1 Monat, Nov. 2017 - Nov. 2022

    Senior Lead Digital Business Development, Transformation & Strategy (Manager)

    Mercedes-Benz Group AG

    Facilitates Mercedes-Benz Cars digital transformation with proven business strategies, new trend-setting revenue streams, business excellence and E2E digitization along the value chain # Build, scale and professionalize DBD (Digital Business Development) as internal enabler and innovation accelerator # Project responsibilities on top management level as project lead and expert lead as well as executive sparring partner # DBD Head of Marketing

  • 2 Jahre und 11 Monate, Feb. 2019 - Dez. 2021

    Member of Product Advisory Board

    Webtrekk GmbH

    Panels and expert sparring with senior management team.

  • 8 Monate, März 2017 - Okt. 2017

    Head of Marketing, Business Development & Prokurist

    Croove GmbH (a Daimler Company)

    Building the peer-2-peer startup Croove (letscroove.com) as the „Airbnb“ for cars to disrupt car rental market. 100% funding by Daimler (Mercedes-Benz AG). Exit October 2017 to global P2P market leader Turo. - Part of the leadership team - Responsible for marketing, business development and growth, product improvement, business intelligence and stakeholder management (MBAG Top management and board of management) - Management of Berlin office and team

  • 6 Monate, Sep. 2016 - Feb. 2017

    Chief Manager @ Home

    Sabbatical / Elternzeit

  • 1 Jahr, Sep. 2015 - Aug. 2016

    Chief Marketing Officer (CMO) - Interim

    DeinDesign GmbH
  • 4 Jahre, Sep. 2011 - Aug. 2015

    Head of Online & Performance Marketing

    reBuy reCommerce GmbH

  • 4 Monate, Apr. 2011 - Juli 2011

    Teamleiter E-Commerce & Online Marketing (Central Europe Headquarters)

    NH Hoteles Deutschland GmbH
  • 2 Jahre und 6 Monate, Okt. 2008 - März 2011

    Online Marketing Manager

    PayPal Inc. (eBay)

    Customer acquisition and growth to drive B2C and B2B customers via search (SEA, SEO), display, Shopping Comparison sites, social media. Strategically and technically development and improvement of PayPal DE sites. EU best practice leader for search. Steering of vendors and external partners.

  • 8 Monate, Nov. 2007 - Juni 2008

    Business Development Manager Online Marketing

    StayFriends GmbH

  • 1 Jahr und 10 Monate, Jan. 2006 - Okt. 2007

    Junior Produktmanager

    WEB.DE GmbH

    Unified Messaging Services und Social Communities (UNDDU.de)

  • 1 Monat, Dez. 2005 - Dez. 2005

    Praktikant, Marketing & Sales

    Star Engineering GmbH

  • 1 Jahr und 7 Monate, Jan. 2004 - Juli 2005

    Gründer und Co-CEO

    GAMESSTOCK GbR

  • 7 Monate, März 2003 - Sep. 2003

    Praktikant

    Dr. Ing. h.c. F. Porsche AG

    Direktvertrieb Porsche Selection Accessoires und Porsche Bikes

  • 3 Jahre und 6 Monate, Sep. 1999 - Feb. 2003

    Werkstudent, Praktikant

    DaimlerChrysler AG

    Projektmanagement, Globale Optimierungsprozesse Projekt KTO, Marketing

Ausbildung von Sven Drieselmann

  • 7 Monate, Juni 2023 - Dez. 2023

    AI & Machine Learning

    University of Helsinki

    AI basics, practical methods and neural networks. Course until October / November 2023

  • 4 Jahre und 5 Monate, Okt. 2000 - Feb. 2005

    VWL

    HfWU Nürtingen

    Finanzmärkte, B2B Marketing, Below-the-line Marketing, Marketingkonzeption

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

Interessen

Digitale Transformation
Digitale Strategie
Business Model
Change
Mountainbiken
Snowboarden
Online & Performance Marketing
Autos
Sneakers
Stuttgart
Schweiz
Singapur
Reisen
E-Mobilität

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