Deborrah Schaer

I have founded 021 Innovation in 2016 and have since advised corporate clients in the financial, insurance and consumer sector on innovation strategy, programs, networks and execution. 021 Innovation is a global innovation consultancy that helps companies and other organizations grow and succeed through innovation and digital transformation.

Startupbootcamp Africa is among Africa's first pan-African startup and innovation accelerators, to be launched in Cape Town in early 2017. I serve as a startup mentor for go-to-market and growth hacking and support corporate relations in EMEA.

At AMPION, my responsibilities included community building, creating and executing our digital marketing strategy, relationship management, fundraising, business development and startup mentoring. AMPION is an impact driven, pan-African NGO with a global network that helps building and growing entrepreneurship in Africa.

At Brunswick, I advised DAX30 and Fortune100 companies of the financial and technology sector on reputation management, positioning, corporate community building, M&A and IPO communications and digital transformation. Brunswick is an international advisory firm specializing in critical issues and corporate relations.

Click to edit position descriptionAt 251, I was responsible for the integration of digital in marketing strategies, advertising campaigns as well as pitches and proposals. I further held the overall strategy lead to found and establish Ethiopia's first digital fashion & lifestyle magazine. 251 Communications is a leading advertising and communications agency in Ethiopia. Clients include USAID, The Bill & Melinda Gates Foundation, Coca-Cola, Diageo, MTN, Sandoz and Emirates

Customer Value and Corporate Communications Digital Media and Technology Management (e.g. IT Architecture and Community Management) Applied Project Management: Digital Marketing Strategy (Insurance Industry, in Cologne, Germany) Master Thesis on Serendipity in the Digital Age