Jan Jubelius
Angestellt, Global Director Digital Marketing, Elanco
Monheim am Rhein, Deutschland
Über mich
Dynamic and passionate digital expert with a demonstrated history of >15 years of digital marketing, including >5 years in healthcare (OTC and pharma). Profound experience in digital strategy, search engine marketing (SEO and PPC), programmatic advertising, social, UX, website development, CRO, and web analytics. Proven track record of combining strategic and conceptual skills with the ability of operational execution. Enthusiastic marketer and analytical thinker, combining a data-driven approach with the strong ability to put ideas into action. Strong project management, leadership, and educational skills.
Werdegang
Berufserfahrung von Jan Jubelius
Advancing Elanco's digital strategies and capabilities across the globe. Leading the planning and execution of our digital marketing roadmap, developing business-building digital programs for our brands following an integrated operating model, championing agile thinking and methodologies.
1 Jahr und 6 Monate, Jan. 2020 - Juni 2021
Global Digital Marketing Manager
Bayer Animal Health / Elanco
Global product owner, actively shaping the digital transformation, optimizing media investments, upskilling global and local teams.
1 Jahr und 1 Monat, Dez. 2018 - Dez. 2019
Global Search Manager
Bayer Animal Health
Responsible for global search engine marketing (paid & organic) at Bayer Animal Health. Development and implementation of data-driven global strategies for SEO & PPC. Driving traffic, leveraging efficiencies, shaping reports and dashboards, upskilling teams.
1 Jahr und 6 Monate, Juni 2017 - Nov. 2018
Digital Activation Manager
Bayer Vital GmbH, Leverkusen
Development and execution of digital marketing strategies for OTC brands Bepanthen, Canesten, Priorin, Elevit, Bepanthol. Responsible for all owned, earned and paid digital activation for the brands in Germany: SEO, PPC, programmatic advertising, websites, social.
Leading the search engine marketing team, actively driving the expansion of the performance marketing division within the agency. Strategic and operational lead for SEO strategies and PPC campaigns in the healthcare sector. Developing websites and landing pages, optimizing customer journeys, UX, and conversion rates.
2 Jahre und 4 Monate, März 2012 - Juni 2014
Lehrbeauftragter & Dozent
Fachhochschule Köln - Cologne University of Applied Sciences
Lehrbeauftragter im Master-Studiengang Markt- und Medienforschung sowie Dozent der wissenschaftlichen Weiterbildung zum Social Media Manager
4 Jahre und 2 Monate, Jan. 2010 - Feb. 2014
Head of Project Management & Business Development
infospeed GmbH
Transformed startup from being a local SEO agency into one of the leading agencies for social media monitoring in Germany. Responsible for fundamental business processes (esp. data collection and reporting), developing monitoring software (crawler and frontend), and leading key account projects.
5 Jahre und 4 Monate, Okt. 2008 - Jan. 2014
Redakteur
Social Media Magazin
3 Jahre, Jan. 2007 - Dez. 2009
Web Manager
infospeed GmbH
Projektmanagament & Business Development
6 Monate, Juli 2006 - Dez. 2006
Marketing Assistant
Tourism South East
Website maintenance and optimization, content creation, translation (internship).
2 Jahre und 5 Monate, Sep. 2003 - Jan. 2006
Redaktionsassistenz
I & U Information und Unterhaltung TV Produktion GmbH
Ausbildung von Jan Jubelius
4 Jahre und 8 Monate, Sep. 2001 - Apr. 2006
Informationswirtschaft
FH Köln
Sprachen
Deutsch
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Englisch
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