Petya Dapkova

A nonprofit organization engaged in promoting modern literature in Bulgaria. The first project of the NGO is a public library, called читАлнЯта in the heart of Sofia, Bulgaria. Role: Co-founder of the Association and Project Lead the public library Chitalnyata. • Project lead; • Preparation and management of project & finance plans; • Sponsors allocation, contact and management. www.chitalnyata.bg

An IT company developing customized software solutions in several different industry verticals. Role: BizDev & Account Management for the DACH market with multi-vertical approach. Responsible for: • Lead generation campaign coordination; • General presales organization; • Proposal preparation; • Coordination and mediation between the organization’s departments and the sales team; • Strategic account management for large enterprise accounts and digitalization;

Role: BPM at the Key Account Management Department, mainly responsible for: • Leading, supervising and coordinating internal and external projects; • Developing, redesigning and improving of internal processes; • Special Project: Involvement as Product Owner for App Development, part of the innovation initiative for digitalization. Product brought to incubation phase with agile approach.

180° is a festival for contemporary art with highlight on contemporary classical and experimental music held annually in Sofia. Role: General management of the project (finance and organizational management). • Project lead; • Preparation of project proposals for Government funding and call for proposals of NGOs; • Sponsors allocation, contact and management.

Dataxis is a company specialising in market intelligence services, media summits & news portals, called NexTV. Role: General Business Development. • General sales for the European and North American markets.

Role: Oversaw all marketing, distribution & business development matters across Central and Eastern Europe, Africa and Southeast Asia. • Lead a team of 22 people from sales and marketing background: • 10 people from various roles in Sales, Marketing, Graphic Design, Copyright, Web management in the HQ; • 12 sales and marketing reps. in CEE &SEA (8 people in CEE and 4 team leaders in SEA);

Role: Oversaw all distribution and business development matters across Central and Eastern Europe, Africa and Southeast Asia. Based in Berlin, Kuala Lumpur and Jakarta. • Lead a team of 14 people from sales and marketing background: 2 people Sales Executives in the HQ & 12 sales and marketing reps. in CEE &SEA (8 people in CEE and 4 team leaders in SEA);

Role: Oversaw all distribution and business development matters across CEE and CIS. • Built the sales team in the HQ (2 people) and created standardized processes and workflows in the sales department; • Led a team of 8 sales and marketing representatives in CEE; • Direct negotiation with key accounts and key account management; • Full budgeting responsibilities; Achievements: Built the sales team in the HQ including all reporting, budgeting, process mapping and interfaces with other departments.

Role: Responsible for execution of marketing campaigns in CEE. • Strategic planning and execution of B2B and B2C marketing campaigns, with the aim of increasing brand recognition and recall for Da Vinci Learning in CEE; • Support in creating and maintaining strategic marketing synergies and partnerships within CEE, e.g. publishing houses, museums, schools, etc; • Support in the process of re-branding and implementation of the new brand strategy.

• Specialization in General Management and Marketing • Thesis: Brand management in start-up enterprises.