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Sebastian Ulbrich

Freiberuflich, Digital Value Creation Expert, wdp GmbH – Wachter Digital Partners
Cologne, Deutschland

Fähigkeiten und Kenntnisse

Aufbau digitaler Geschäftsmodelle
Digitales Marketing
Wachstumsstrategien
Change Management
Persona Entwicklung
Shopentwicklung
E-Commerce
M-Commerce
Mobile
Tablet
Usability
UCD
Conversionrate Optimierung
Versandhandel
Fashion
Scrum
Marketing
Prototyping
Coaching

Werdegang

Berufserfahrung von Sebastian Ulbrich

  • Bis heute 5 Jahre und 4 Monate, seit 2020

    Digital Value Creation Expert

    wdp GmbH – Wachter Digital Partners
  • Bis heute 8 Jahre, seit Mai 2017

    Entrepreneur & Consultant Digital Strategies

    Sebastian Ulbrich Consulting

    Realization of long-time entreprenerial ideas as well as advising clients ranging from small startups to medium-sized enterprises, focusing in digital strategic and operational advice: • Technical and commercial consultant for a novel travel app • Digital marketing strategy advice for a Southeast Asian travel franchise • Development of Amazon FBA business strategy and operations

  • 1 Jahr und 1 Monat, Apr. 2016 - Apr. 2017

    Director E-Commerce

    wdp GmbH – Wachter Digital Partners

    Development and lead of the wdp e-commerce unit Strategic and operational advise for client in >20 projects in • Digital strategy and transformation, • Sales and marketing strategy, • Process optimiziation and digitization, • Commercial and technical due diligence • Human resources and transformation management Project lead in strategic as well as operational projects Project- and stakeholder management in mid- to long-term projects

  • 1 Jahr, Apr. 2015 - März 2016

    Management Consultant Digital Growth

    wdp GmbH – Wachter Digital Partners
  • 1 Jahr und 10 Monate, Juni 2013 - März 2015

    Head of Online Marketing 3SUISSES

    3PAGEN Versand (Damartex Group)

    3SUISSES Germany, Switzerland, Austria (OTTO Group) • Leading the online marketing team as well as the e-commerce team • Introducing new digital channels into the marketing mix • Implementing novel technological infrastructure • Developing further marketing strategies for 3SUISSES Germany, Switzerland and Austria

  • 3 Jahre und 9 Monate, Juli 2011 - März 2015

    Head of E-Commerce - Innovations & Products

    3PAGEN Versand (Damartex Group)

    3SUISSES Germany, Switzerland, Austria (OTTO Group) 3PAGEN Germany, Austria (OTTO Group) • Development of a tablet shop PoC as pilot for the OTTO group • Formation of digital strategies for 3SUISSES Germany, Switzerland and Austria • Leading the e-commerce and marketing teams • Responsible for all commercial e-commerce activities

  • 1 Jahr und 1 Monat, Juni 2010 - Juni 2011

    E-Commerce Email Marketing & Shop Design

    3PAGEN Versand (Damartex Group)

    3SUISSES Germany, Switzerland, Austria (OTTO Group)

  • 8 Jahre und 7 Monate, Jan. 1999 - Juli 2007

    Freelancer

    Sebastian Ulbrich

    Creation and realization of company websites, corporate identity concepts and other marketing materials

  • 2003 - 2007

    Co-Founder

    infectedradio

    Founded in 2003, infectedradio was one of the few bigger electronic music online radios in the early 2000s. We created everything on our own from the ground up: • the technolodgy behind the stream built on Debian Linux architecture • the user facing website build with PHP and MySQL database • the daily live shows coming from all over Germany our fans loved

Ausbildung von Sebastian Ulbrich

  • 3 Jahre und 5 Monate, Okt. 2003 - Feb. 2007

    Betriebswirtschaftslehre

    RWTH Aachen

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Gut

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