Ivan Zlatkov

Vorstandsmitglied, Senior Director Digital Sales, Marketing & Transformation - Consumer Segment, Sunrise Communications AG

Zürich, Schweiz

Fähigkeiten und Kenntnisse

Business unit strategy
Pricing
Product management
Brand management
Business planning
Go-to-market strategy
International experience
Multi-brand management
B2C and B2B marketing
Cloud Services
Product Development
Digital
Advanced Analytics
Marketing Automation
Online Marketing
Senior Management
Business Development
New Business Development
Digitale Transformation
Go-to-Market-Strategie
Marketing-Kommunikation
Performance Management
Partnermanagement
Automation
Brand-Management
Management

Werdegang

Berufserfahrung von Ivan Zlatkov

  • Bis heute 2 Jahre und 4 Monate, seit Feb. 2022

    Senior Director Digital Sales, Marketing & Transformation - Consumer Segment

    Sunrise Communications AG
  • 1 Jahr und 1 Monat, Feb. 2021 - Feb. 2022

    Senior Director GTM, Marketing and Digital B2B

    Sunrise Communications AG
  • 2 Jahre, Feb. 2020 - Jan. 2022

    CMO & SB Sales B2B - Vice President

    UPC Switzerland (Part of Liberty Global Group)

    Leading 6 teams responsible for new customer acquisition, retention, cross & up selling. Teams include: 1) New Customer SB Sales - Acquisition (2) Existing Customer SB Sales (3) Digital (4) Commercial Analytics & Performance (5) Communications and (6) CVP (Customer Value Proposition), Go2Market & Campaigning (Took on additional responsibility, to my previous position)

  • 3 Jahre und 1 Monat, Jan. 2017 - Jan. 2020

    CMO B2B - Vice President

    UPC Switzerland (Part of Liberty Global Group)

    Responsible for • Digital • Customer Value Proposition • Go2Market • ATL & BTL Campaigning • Customer Value Based Management • Marketing Communications • Performance & Analytics

  • 2 Jahre, 2015 - Dez. 2016

    Group Head of Product & Device Management

    A1 Telekom Austria AG

    Responsible for • 7 CEE markets - Consumer and Business segments • Development of the 12-18 months strategy, incl. evaluation of trends, identification of key areas of action and detailed strategic planning • Product & Device portfolio strategy development and implementation • Product development and lifecycle management - New product development (NPD) • Management of strategic partnerships (e.g. Google, Microsoft, Apple, Samsung) - (1) Products (2) Platforms (3) Devices

  • 2015 - 2015

    Director Marketing and New Business Development

    A1 Slovenia

    Full responsibility for - Residential (Consumer) Marketing - Business Marketing - Customer Value Management (CVM) - Digital - Hardware Management - New Business Development

  • 1 Jahr, Jan. 2014 - Dez. 2014

    Head of Multimedia and Fixed Products & Services

    A1 Bulgaria

    Responsibility for managing (from development to Go2Market) the following products - Fix Broadband - Fix Voice - TV - IPTV, DTH and Multiscreen TV - Content - Bundles

  • 4 Jahre, 2010 - Dez. 2013

    Senior International Marketing Consultant

    A1 Telekom Austria AG
  • 2009 - 2010

    Product Marketing Manager

    A1 Telekom Austria AG

    A1 is the leading operator in Austria and is part of Telekom Austria Group

  • 2007 - 2009

    Product Marketing Manager

    A1 Bulgaria

    M-Tel is the leading operator in Bulgaria and is part of Telekom Austria Group

Ausbildung von Ivan Zlatkov

  • 2020 - 2020

    Inspirational Leadership

    IMD Business School

  • 2010 - 2012

    Master of Business Administration (MBA)

    Vienna University of Economics and Business

  • 2002 - 2006

    Bachelor's degree

    American University in Bulgaria

  • 5 Monate, Aug. 2001 - Dez. 2001

    Bachelor's degree

    The American University of Paris

Sprachen

  • Deutsch

    -

  • Englisch

    -

  • Bulgarisch

    -

Interessen

Travel
Business strategy
Chess
Technologie
Innovation Management
Reading & Learning

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