Jens Tinnermann
Angestellt, Senior Executive Digital Business Transformation, Vodafone GmbH
Düsseldorf, Deutschland
Über mich
I'm a high energy, customer focused sales and marketing professional with strong business acumen and more than 20 years business experience in the internet & telecommunications industry across Europe. Demonstrable track record in digital marketing, sales, business development and business transformation experience. Entrepreneurial thinking and acting, constantly putting new technologies and trends to the test. Accomplished team player with solution-oriented analytical abilities, plus excellent communication and leadershipskills across global matrix organizations. Fluent in German, English and French.
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Berufserfahrung von Jens Tinnermann
Bis heute 4 Jahre und 10 Monate, seit Aug. 2019
Senior Executive Digital Business Transformation
Vodafone GmbHStrategic Product Management & Business Development in one of the largest Digital Transformation Programs in Europe | Driving Business Transformation as well as lean-agile Product Discovery & Delivery | Set-up and Execution of an agile, cross-functional, SAFe based Discovery Squad, exploring business topics & product ideas | Driving Change at the Interface between Customer, IT, Compliance & Business up to C-Level
I developed a business plan and concept for a “Performance Marketing Business Unit and received the approval from the Executive Board | I hired and led a team of 35 direct employees, managed various agencies and partners working with dedicated teams for Vodafone Germany | I increased the overall online sales share significantly | I have launched several AdTech platforms into the business including ad-serving, DSP, and ad verification
Developed the media strategy/planning for a more than x-digit million budget | Changed digital buying strategy from “environment based models” to “single audience targeting” | Reviewed existing media buying measurements and implemented state-of-the-art digital brand KPIs (ViewTime, Visibility, All Screen Planning) | Led global media auditor pitch for Vodafone Germany: Winner “Ebiquity Plc.”
Strategic development and expansion of strong partnerships with Google & TouchCommerce | Positioning Vodafone as an early adopter of Google betas, e.g.: enhanced URLs, YouTube Shoppable True View, Multi-Touch analysis & attribution model | Launch of the first online sales chat service within the German telecommunication market
2 Jahre und 9 Monate, Okt. 2005 - Juni 2008
Business Development Director
Match.com (IAC/InterActiveCorp)
P&L responsibility for Germany | Account management of strategic global partnerships with Microsoft, Yahoo! & T-Online | Leading the merger of the Yahoo! dating service with Match.com in 2006
1 Jahr und 1 Monat, Sep. 2004 - Sep. 2005
Business Development Director
be2 - Findet den Partner fürs Leben !
4 Jahre und 7 Monate, Feb. 2000 - Aug. 2004
European Business Development Director
Lycos Europe N.V.
E-commerce and advertising with direct clients and media agencies | Hamburg (DE), Gütersloh (DE) & Paris (FR)
Ausbildung von Jens Tinnermann
1996 - 1997
Internationale Betriebswirtschaftslehre
Institut Universitaire de Technologie II, Grenoble, France
1995 - 2000
Betriebswirtschaftslehre
University of Applied Sciences Münster
1993 - 1995
Sprach- und Literaturwissenschaften
University of Sorbonne, Paris, France
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Fließend
Spanisch
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