Ramona Milcheva

Global Sales Strategy & Optimization Manager EMEA • Evaluated potential for process optimization within EMEA Global Sales & Support with incremental revenue impact of €130m p.a.; created process re-engineering concept (Six Sigma project) • Increased product adoption for products related to measurement impact of digital campaigns (Multi Touch Attribution); presented to and convinced key Telecommunications client

E-mobility start-up: battery-sharing system for electrical vehicles • Created business concept and defined Go-To-Market Strategy • Identified potential cooperation partner and allied a strong affiliates network • Build and managed relationships with initial clients and crucial supplier • Supervised R&D funding process

• Created valuation model for HR reorganisation with cost-savings of €12m • Validated renewables business plan and spearheaded turnaround

• Managed 5+ cross-functional teams, validating sales improvements of +10% • Led project on business development with sales potential of €20m; presented actionable insights to external client management • Designed liquidity forecasting tools and led cash monitoring for 15+ entities • Evaluated market strategies and conducted projects to evaluate performance improvement

Risk, Compliance and Business Performance

Strategic marketing concept

Financial Services Audit / Project Financing

Competition analysis project

Strategy, Finance, Entrepreneurship

Accounting and Finance, Banking and Financial Services, Entrepreneurship; Awarded with Scholarships by International Affairs office; Publication: "Unternehmensfinanzierung bei Restrukturierung / Restructuring and Corporate Finance"